CropOne

Procurement is a key government concern, ensuring only genuine farmers benefit. In the 2024-25 marketing year, the Centre procured over 850 lakh tons of paddy, benefiting nearly 120 lakh farmers. However, the scale and complexity of procurement remain challenging.

Beyond digitalization, accurate and timely crop analytics provide state authorities with end-to-end visibility into farms and genuine beneficiaries. Odisha uses advanced technologies like GIS, satellite imagery, and AI to capture detailed ground-level data. This enables precise identification of genuine farmers, reduces fraud, and maximizes the impact of interventions.

By combining satellite intelligence, geo-tagged land records, and AI-based analysis, Odisha has built a transparent, efficient procurement model resulting in boosted trust, speed, and fairness in the farm sector.

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